Btru® | Beauty Nutrition

Beauty Nutrition
& Total Body Wellness for Life
Healthy Aging • Beauty Wellness • Balance
Through Beauty Nutrition, Btru supports and encourages a healthy and fit lifestyle inside and out.
Being true to your beauty & body through proper nutrition and exercise are key components to achieving optimal skin wellness and healthy aging.
At BTRU we believe that total body wellness is not just a short duration or temporary phase of time...
it's for life.

    Skin has been reported to reflect the general inner-health status and aging. Nutrition and its reflection on skin has always been an interesting topic for centuries worldwide. Vitamins, carotenoids, tocopherols, flavonoids and a variety of plant extracts have been reported to possess potent anti-oxidant properties and have been widely used in the skin care industry either as topically applied agents or oral supplements in an attempt to prolong youthful skin appearance.


     Beauty comes from the inside. The connection between nutrition and the skin or the effect of nutrition on skin aging has been an interesting research field not only for scientists but also a common field of interest for humans throughout the years, from ancient times to nowadays. Skin aging consists of two independent, clinically and biologically, distinct processes. The first is intrinsic skin aging, which represents chronological aging and affects skin in the same pattern it affects all internal organs. The second is extrinsic skin aging, which we view as aged skin and is the result of external factors and environmental influence, mainly chronic sun exposure and ultraviolet (UV) irradiation but also smoking, pollution, sleep deprivation and poor nutrition.


    Prevention is the best and most effective way to work against extrinsic skin aging effects. The best prevention strategy against the harmful action of free radicals is a well regulated lifestyle (caloric restriction, body care and physical exercise for body), with low stress conditions and a balanced nutritional diet, including anti-oxidative rich food.


    Frequently researched antioxidants such as carotenoids, tocophenols and flavonoids, as well as vitamins (A, C, D and E), essential omega-3-fatty acids, some proteins have been referred as agents capable of promoting skin health and beauty.


    A promising strategy for enhancing skin protection from oxidative stress is to support the endogenous antioxidant system, with antioxidants containing products. Fruit and vegetables consumption may represent the most healthy and safe method in order to maintain a balanced diet and youthful appearing skin for years to come.



Advanced Esthetics, Skin FITology & Beauty Nutrition